celebrity

How Indian Celebrities are protected by IP Laws?

Protecting Celebrity rights under IP laws is a significant development in the field of IPR. The identity of an individual refers to all distinct, recognizable elements which make up a particular persona, including the individual’s physical appearance, image or likeness, name, voice, signature, style, photograph, gestures, recognizable attire, look and facial features .A public [...]

By |2017-09-07T13:15:13+05:30May 12th, 2012|Copyright|0 Comments

“Earning The Goodwill”

Some people continue to live even after death? They are present in hearts of million of followers. So the most valuable asset to a celebrity is the goodwill associate with their name and such goodwill, if properly managed, can be turned into profit gaining centers and celebrities can earn from their IPR. Best example [...]

By |2017-09-07T11:57:20+05:30September 19th, 2011|IP Basics, IP Interview|0 Comments
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